It boggles my mind that He-Man hasn’t been more widely exploited by Mattel. The Masters of the Universe Classics figures are fantastic and do a great job of updating the character in figure form for modern consumers and fans, but why isn’t there more? There’s no real reason there shouldn’t be as many versions of the Masters as there are of Transformers out there. It’s a great basic concept with lots of room to grow and expand with an audience that’s always looking for new entertainment. I can see a cartoon being too expensive or risky to produce, but why not a comic book (or at least a digital one) based on the bios on the back of the MOTUC figures or a video game? Consider how epic a He-Man video game could be. Heck, even if it was a fighting game where you chose different Masters to fight! Anyway, all of this is a long winded way of saying that back in 1983 Mattel tried doing a Masters video game. I have no idea how good or bad it was, but it makes me wish that they’ve give it another shot. Anyway, this ad was scanned from 1984’s Hercules #1.