I still think it’s amazing that, back in the 80s, it was standard practice to simultaneously launch a comic book along with a cartoon/toy line. These days, comic book characters are bigger than ever, but I’m not so sure that reflects back on the medium itself, but back then it was assumed that kids would want to plunk down the money they didn’t spend on toys on a monthly comic to fill out the story.
Just today, I wrote a post for Marvel.com about the tie-in comic for Star Wars Droids as part of my weekly Star Wars Spotlight column. While researching, I was reminded that the Kenner toys based on this short-lived cartoon were actually pretty rare so this will probably the most I ever see of them. It’s too bad because those vehicles sure look cool!